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The NFL has fined Buffalo Bills running back Ty Johnson $10,777 for "obscene gestures" as part of a crackdown on unsportsmanlike conduct. Johnson did a thrust-heavy celebration after scoring a go-ahead touchdown in the Bills' win over the Tampa Bay Buccaneers in Week 11.

With less than a minute left in the first half, Johnson broke away on third-and-5 to sprint 52 yards for the touchdown. To celebrate, Johnson grabbed his leg, seemingly pretending to have sustained an injury (à la the Kansas City Current's Lo'eau LaBonta), and fell before grinding his pelvis against the ground twice.

Buffalo went on to win the game, 44-32, behind a six-touchdown night from quarterback Josh Allen.

The fine comes a couple of weeks after Carolina Panthers running back Rico Dowdle was fined $14,491 for a similar celebration. Dowdle did "two pumps" (i.e., thrusted his pelvis twice) in the celebration, referencing a "Key and Peele" skit. 

Kansas City Chiefs tight end Travis Kelce was also slapped with a $14,491 fine for an obscene gesture earlier in the season, making a "huevos" homage to the movie "Major League" after a big catch against the Philadelphia Eagles.

Johnson was fined nearly $4,000 less than both Dowdle and Kelce for his celebration, though it is not entirely clear why. (The $14,491 fine is the league's standard for a first offense on unsportsmanlike conduct.) In all, Johnson's fine comes out to $5,388.50 per pump.

Overall, the NFL has been busy cracking down on unsportsmanlike conduct. In addition to Johnson, six other players were fined for unsportsmanlike conduct, including Dallas Cowboys wide receiver George Pickens, who was flagged for "use of props" after jumping onto the goal post after a touchdown.

Pittsburgh Steelers cornerback Jalen Ramsey was also fined for other unsportsmanlike conduct as a result of punching Cincinnati Bengals receiver Ja'Marr Chase last Sunday. Chase was suspended one game for spitting on Ramsey, sparking the altercation.

Dallas Cowboys wide receiver George Pickens has been fined $26,085 by the NFL for unsportsmanlike conduct after jumping onto the goal post as part of a touchdown celebration.

Pickens scored a touchdown in the second quarter of the Cowboys' dominant Week 11 win over the Las Vegas Raiders on Monday. The celebration was flagged by referees, with officials calling a 15-yard unsportsmanlike conduct penalty as a result.

Christian Petersen via Getty Images

The fine is larger than the second offense for an unsportsmanlike conduct penalty, indicating Pickens may have been fined more heavily due to repeat offenses. This is Pickens' fifth fine of the season, with nearly all of them relating to unsportsmanlike conduct or taunting.

Pickens was fined twice during Dallas' win over the New York Giants in Week 2, with him and fellow receiver CeeDee Lamb fined $14,491 each for a gun-related celebration after a touchdown; Pickens was then fined an additional $14,491 for taking off his helmet before leaving the field. Pickens was also fined for taunting in Week 7's win over the Washington Commanders and Week 9's loss to the Arizona Cardinals.

The league cited "use of a prop" as the reason for this fine. Seattle Seahawks receiver Jaxon Smith-Njigba was given a similar fine in Week 7 for dunking the ball over the cross bar in a touchdown celebration, though Smith-Njigba was only fined $14,491 for his first offense.

Pickens and Lamb were both benched to start the game as a coach's decision from Cowboys coach Brian Schottenheimer. Both receivers went on to score in the blowout win, and Pickens finished with a team-leading 144 receiving yards on nine receptions.

Though the team originally stayed quiet on why the receivers were benched, Lamb revealed Thursday he and Pickens had missed curfew while getting dinner and drinks at a casino in Las Vegas.